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Category: awesome stuff

It’s the Little Wins that Count

Every blog placement, Twitter interaction and Facebook conversation, while they may seem small, are little wins that intertwine your word of mouth efforts to increase brand awareness and help propel your client to the next level.

For those of us who work on the social media side of a marketing campaign, our efforts can sometimes feel like they’re swallowed up by the overcrowded and noisy Internet. When you do break through the noise, it’s important to cherish those tiny wins because its the little wins that will make you and your brand who you are.

The Little Printer

Little Printer

BERG is a London design studio that has done a very curious thing, they made a printer with a face. This is curious for two reasons. First off, printers don’t usually have faces. Secondly, designer studios don’t usually make printers. So what is so special about this printer, besides its face, that would inspire a BERG to create it?

Tweens, Teens and the Power of Social Media

Teenage years are often thought of as being wrought with growing-pains. Ask any parent of an adolescent and they will most likely say that the teen years are a tumultuous time at home. Though this particular demographic is sometimes an afterthought, they wield some serious economic might holding over $180 million in spending power.

From Love to Bingo in 873 Images

This is something you don’t see everyday, a tear-jerking ad from Getty Images. AlmapBBDO spent 6 months culling together more than 5,000 images from Getty’s archive >>

Tubalr: Totally Awesome Music Playing Thingy

A friend suggested Tubalr to me yesterday. It’s an app that plays high quality videos back to back based on a search term or phrase. For example, “The Rolling Stones” entry brings up an endless stream of tunes and videos of Mick Jagger, his lips, and Stones’ concerts. It’s perfect for lazy people who want to be hands off in finding good music or great videos.

Facebook Sweeps Nielsen Social Media Report

When you think of Nielsen Media Research, TV viewership and ratings might be what comes to mind first. But the company recently took a look at social media usage among Americans, with some pretty interesting findings. If you have to ask why the firm is paying attention to our behaviors on social networks, just look at what they gathered.

“Call-To-Action” shouldn’t be a social media dirty word.

We all need a good reminder about the basics from time to time. I came across a post on Copyblogger that reminded me that sometimes, when you want someone to do something – wait for it – all you have to do is ask nicely.


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Strategic social media is critical to a #marketing campaign. Don't try to do it yourself -- hire an agency to help. http://t.co/BmdKCZU2UU

RT @DarrenEaston: Looking for a freelance Media Buyer in the MD/DC area. Know anyone?

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