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Relationships Accept No Formulas

Kyle Sacks, Social Media Coordinator
Tuesday, October 18th, 2011
by

I saw an interesting tweet pass through my feed the other day. It was from Patrick Rhone of Minimal Mac fame and said:

Weird thought: Nuance is the numbers between 0 and 1 (i.e. the reason that social relationships are difficult to program).

It got me thinking about this is whole how-to-do-social-media thing. There is a lot of information out there about social media. In fact, according to Google Keyword Tool, “how to social media” gets 2,240,000 monthly searches. I believe that talking and learning about how to do social media well is important, why else would we have this blog?

However, sometimes we start to look at word of mouth as a science that we can program, as Patrick puts it. If we tweet the right amount about the right things on the right days, voilà you have quality engagement with your consumers. Whaaaaat are we thinking? There are no formulas for relationships! No logic, no cheats, only chaos! I jest slightly, but we need keep in mind that on the other end of these social networks are actually real people. Instead of consulting a How-to guide, we should spend time listening to what our users are saying.

12 Responses to “Relationships Accept No Formulas”

  1. AAF - Baltimore
    on October 18th, 2011 at 6:55 pm #

    RT @adsatTCA: Relationships Accept No Formulas: I saw an interesting tweet pass through my feed the other day. I… http://t.co/b4s1aD2W

    Reply
  2. The Cyphers Agency
    on October 18th, 2011 at 6:55 pm #

    Remember, online relationships accept no formulas. http://t.co/yhroLPkK

    Reply
  3. Darren Easton
    on October 18th, 2011 at 6:58 pm #

    Remember, online relationships accept no formulas. http://t.co/vQOT4tkd

    Reply
  4. SocialMedio
    on October 18th, 2011 at 7:00 pm #

    Relationships Accept No Formulas http://t.co/t52zQqi0

    Reply
  5. Jocelyn Rimbey
    on October 18th, 2011 at 7:18 pm #

    Great post by @kylesacks RT @adsattca: Relationships Accept No Formulas http://t.co/SPSuUtKa

    Reply
  6. Kyle Sacks
    on October 18th, 2011 at 7:20 pm #

    I wrote a quick post for our work blog inspired by @patrickrhone. Online relationships accept no formulas. http://t.co/hX58eLcl

    Reply
  7. patrickrhone
    on October 18th, 2011 at 7:30 pm #

    I wrote a quick post for our work blog inspired by @patrickrhone. Online relationships accept no formulas. http://t.co/hX58eLcl

    Reply
  8. Danielle D. Ali
    on October 18th, 2011 at 7:30 pm #

    Word. RT @JocelynRimbey: Great post by @kylesacks RT @adsattca: Relationships Accept No Formulas http://t.co/r5FAXVbb

    Reply
  9. Christina Drews
    on October 18th, 2011 at 7:42 pm #

    How to + Social Media RT @adsattca: Relationships Accept No Formulas http://t.co/mPz1SyPv

    Reply
  10. Anna Forbes
    on October 18th, 2011 at 7:54 pm #

    Yeah, what he said! RT @adsattca: Relationships Accept No Formulas http://t.co/HsqowPVh

    Reply
  11. Alex Hall
    on October 22nd, 2011 at 11:55 am #

    Relationships Accept No Formulas – http://t.co/EE2vOeV2

    Reply
  12. Alex Hall
    on November 25th, 2011 at 3:57 pm #

    http://t.co/EE2vOeV2 – Relationships Accept No Formulas

    Reply

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