We just wanted to give you some insight into our Facebook Advertising strategy, but this ended up turning into the longest blog post ever. Please excuse the length, but if you actually get through it all, you will have a MUCH better understanding of (1) how Facebook Advertising works, (2) how we achieve superior results, and (3) what to watch out for.
We just started a Facebook advertising campaign for one of our clients, and we wanted to share some of the results of the first 10 days:
We just ran across a blog with some interesting social media case studies. They have social media case studies from big brands, non-profits, and small businesses. We recommend checking them out.
Definition (from Wikipedia):
“A flash mob (or flashmob) is a large group of people who assemble suddenly in a public place, perform an unusual and pointless act for a brief time, then quickly disperse.”
What are the benefits?
- Flashmobs create lots of user-generated content
- Flashmobs stimulate online and in-person buzz
- If [...]
With it’s emphasis on the individual, the social media space can be intimidating for companies that are primarily concerned with business-to-business sales. Here are some of the questions we’ve heard before:
How can I increase my B2B sales through social media?
How is Facebook going to help me, isn’t Facebook just for [...]
It is pretty easy to say that the Internet is becoming a portal for a different kind of life: new communication, networking, news and journalism, shopping, you name it. And after the earthquakes in Chile and Haiti, the web became a haven for cause: donating money to help, reading stories [...]
Usually we write blog posts, hoping that you will stay here at our blog, poke around a bit, and if we are lucky, visit our website. But the purpose of this post is solely to send you to another blog. It’s not just any blog, it’s one of our favorites, [...]
This past weekend the internet was abuzz about a certain workout video, featuring UFC fighter Chuck Liddell and his girlfriend exercising. Why was the video so popular? Maybe people want work out tips from a UFC fighter? Or maybe it’s because Chuck and his girlfriend are completely naked.
It [...]
This past weekend, I had the privilege of attending a little known thing called New York Fashion Week, which started last Friday and runs throughout this week. Because of some amazing friends and once in a life time opportunities, I attended the Christian Siriano Fall 2010 Collection, as well as [...]
Tim Trefren recently wrote one of the best blogs I’ve ever read in regards to social media tracking (although that’s not necessarily saying much, because people seem to write vaguely about the issue).
I wanted to commend him on his “3 new ways to measure the social web” even though none [...]
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