The Next Big Thing In Social Media – Pinterest (Part 3)

Danielle D Ali, Social Media Coordinator
May 15th, 2012

Last time we talked, I was raving about Pinterest, the new darling of the social media world, and why it’s such a big deal. But if you wanted the download on how brands should leverage this pintastic momentum, it’s your lucky day! Here’s a handful of tactics we’ve already gotten traction with here at The Cyphers Agency.

Read More 13 Comments | Posted by Danielle D Ali, Social Media Coordinator

Jul 28

The Fuss Over Google+: Our Take

Here we are with a Google+ blog post – go ahead and call us bandwagoners. We’ve been paying close attention, and the fact is that Google’s new social network venture is being adopted at some pretty crazy rates. It reached 10 million users in 16 days. Lots of folks have been blogging about the ins and outs and nuts and bolts of Google+. We’re not going to do that. We’re just going to show you this funny video that really sums it up, and then we’re going to let you know how we feel about it.

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5 Comments | Posted by theWOMdept

Jul 21

Storify: Create Stories Using Social Media

What’s happening? This is what Twitter asks you every time you go to post a new update. Sometimes, what is happening is also happening to a number of other people around you. It’s becoming more and more obvious as Twitter’s ubiquity grows that there is content being created that is worth finding, archiving and organizing in to stories. Enter: Storify.

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11 Comments | Posted by Kyle Sacks, Social Media Coordinator

Jul 12

It’s How You Say It: Tone Matters

Big social media mistake: Forgetting that the tone you use in your posts as vitally important as what you’re saying. This is especially true with business accounts. Tone can make a legitimate post completely turn off your followers.

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8 Comments | Posted by Kyle Sacks, Social Media Coordinator

Jul 06

The #AskObama Town Hall: A Lesson In Social Web Basics

Today was a kind of a big deal on the Internet. First, Mark Zuckerberg and his folks announced some big changes over in Facebook land. Then, right on the heels of Zuck, President Obama hosted the first live-tweeted presidential town hall ever. There’s no rest for us web-minded folks!

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9 Comments | Posted by Danielle D Ali, Social Media Coordinator

Jul 06

Facebook Announcement Today: Video Calling and More

Today, Mark Zuckerberg took the stage (or the screen, if you will) to announce some changes to the Facebook platform. As they continue to reach huge user numbers (750 million to be exact), the world’s largest social networking site is looking to change gears in the way they manage their [...]

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12 Comments | Posted by Jocelyn Rimbey, Digital Marketing Manager

Jun 29

Online Stores Coming Soon to a Facebook Page Near You

The rate that Facebook implements changes seems almost Darwinian, and in this case, the strongest most definitely survive. With over 500 million active users, it is becoming more than just a social stop for brands and consumers alike. The next big step? Facebook E-Commerce.

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14 Comments | Posted by Jocelyn Rimbey, Digital Marketing Manager

Jun 24

Droppin’ Dropps: Location-Based Marketing Is Coming

An app was recetly released for the iPhone called Dropp. The app lets you leave “dropps”, or small messages, anywhere in the world. When someone else with Dropp installed on their phone gets close enough to where you left your dropp, they get a message on their phone that says, “You unlocked a new Dropp!” You can then view the message or picture from your phone. The possibilities for word of mouth marketing are pretty obvious.

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3 Comments | Posted by Kyle Sacks, Social Media Coordinator

Jun 23

Don’t Think Your Customer Is On Facebook? Think Again.

Most marketing folks have heard from clients at some point – “I don’t think my customer is on Facebook.” Now, sometimes this is certainly true, and we will be the first folks to tell you that you shouldn’t “do Facebook” just because everyone else is – you know, that whole “if your friends jumped off a bridge” principle. We’re much more likely to preach you the gospel of strategizing an integrated campaign than throw some social media buzzwords at you.

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9 Comments | Posted by Danielle D Ali, Social Media Coordinator

Jun 17

Why Twitter isn’t for Everyone.

We received this tweet from a funeral home earlier today. While we appreciate the gesture and commend them for their social media efforts, we feel this tweet is a little, um, misplaced? Kinda creepy.

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5 Comments | Posted by Jocelyn Rimbey, Digital Marketing Manager

Jun 17

Another photo sharing app. Here’s why you should care.

One of the fastest growing trends in the social world is photo sharing. With the proliferation of smart phones, apps that are dedicated to sharing photos across multiple networks such as Facebook, Twitter and Tumblr are becoming all the rage. Techcrunch just released information about a new photo sharing iPhone app in development. “Cool, throw it on the pile,” should have been my response. So what’s the catch on this one that is making me stop and write about it? It’s from Facebook.

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1 Comment | Posted by Kyle Sacks, Social Media Coordinator