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Sep 18

Our WOM Director is Bound for Blog World Expo

Andrew Before Winning Tickets

While I’m sure he’s excited about the enormous buffets, casinos, shopping and millions of other things to do Vegas, our WOM Director, Andrew Krebs-Smith, may not have any time to do those things while he’s there October 15 – 17.  I’m not sure that he’s too upset about it either. He’ll be completely satisfied because he’ll be engrossed in social media the entire time, and learning from the industry’s biggest names at Blog World Expo.

Blog World Expo is a conference, trade show and media event for all new media. As the Word of Mouth Director, Andrew manages the strategic planning and implementation of our clients’ social media efforts. Seriously, Andrew is a guy who lives and breathes social media, so attending the Blog World Expo is like three days of Christmas morning to him. The best part about going to Blog World Expo? He won Mashable’s Comment Contest and will be going to the conference for free. (The picture on the left is Andrew before winning the tickets, and the picture below is Andrew finding out he won the tickets).

Andrew After Winning Tickets

The Expo won’t be all about blogs. It’s covering all things new media from podcasts to online videos to gaming and online communities. With more than 50 seminars, panel discussions and keynotes, it’s the largest new media conference in the world. Andrew will have the opportunity to see presentations from tons of experts in the field. Last year, Steve Rubel, Guy Kawasaki and Tim Ferriss were speakers, so let’s just say everyone back at The Cyphers Agency is just a little jealous of our WOM Director.

Some of the sessions Andrew plans to attend include: Measuring and Building Online Influence, The Blog as a Community Springboard, Get Rich With the Niche: How to Leverage Niche Communities for Maximum Blog Growth, Crossing Boarders: Use Blogs to Reach a Multicultural Audience and How Twits Lay Golden Eggs–The Art of Social Engagement for Business.

Social media is ever-changing and complex, so it’s important that our team stay on the cutting edge of it. We’re excited for Andrew’s opportunity to attend Blog World Expo, and can’t wait to hear about everything that he learns while he’s there!

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